Media studies theories and approaches laughey dan on amazoncom free shipping on qualifying offers with tv internet phone radio movies music magazines and newspapers just to name a few how does one begin to understand todays all embracing media culture in this book. Early media studies focused on the use of mass media in propaganda and persuasion however journalists and researchers soon looked to behavioral sciences to help figure out the effect of mass media and communications on society scholars have developed many different approaches and theories to figure this out. In this book all the key issues and debates in media studies are covered in a lively and accessible style including the main features of global media corporations and approaches to the study of media effects consumer power celebrity journalism and new media. Get this from a library media studies theories and approaches dan laughey youve got tv internet phone radio movies music magazines and newspapers and thats just the tip of the iceberg unless we live on a desert island there is no escape from media . This is a manageable introduction to all the theories and approaches that make up media studies the book is accompanied by extensive textual and online resources to give readers guidance at every step offering a truly global approach this is a cutting edge text for todays students seeking to understand worldwide media past and present
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